March 27 newspaper lecture

We'll be using Camera RAW in class as well as regular Photoshop.. here is a good intro to C.R.

Here is our photography assignment sheet. Check it out and start planning a good time of day (with good light) that you can take your shots!

Color lecture slides here.

2nd Typography lecture slides!

Typography lecture slides.

Font History assignment...... found here! Due Tuesday Feb. 7.

The purpose of this assignment is to get you thinking about the "voice" of different fonts, and to let you become familiar with different font families. It will also help you familiarize yourself with InDesign text formatting and develop your own typographic "style."


Your mission:
• Design a tabloid size page (11"x17") filled with 6-12 great movie quotes.
• Stick to black, white, and shades of gray (use the "tint" slider to create gray)
• The quotes will be styled in appropriate fonts.
• Make one quote the largest (remember "dominance"). (And don't be a wimp!)
• For at least one of the quotes, assign different sizes to words within the quote itself. (Create a new text box when you change sizes so you can position it more easily)
• Normally we'll stick to two font families per design but for this one, you can go nuts.
• Have fun with the type -- but keep it clean and simple.



Note: After you select your page size in InDesign, go to Window -> Workspace -> [Typography]

Find AFI's top 100 quotes here.

Find 400 quotes here (PDF).


The "Character" window will help you out with font sizes, families, weight, spacing, etc.

Due end of class
InDesign Document: height: 11" width 17" (TABLOID)
Export as: LastnameQUOTES.JPG (remember to use export... renaming your .indd file to .jpg is not enough)

15 points:
Effective use of font families: 5 points
Design of quote placement, size, italics, bold: 5 points
Overall gestalt: 5 points

Lecture #1 Slides here!

Quick note..

Tuesday the 24th: Short quiz (Ch 1-5), lecture, and hands-on with InDesign!

Critique Assignment

JMC 59 Assignment..... due Tuesday 1/24 by class time. (Turned in electronically or printed and handed in)

Find an ad from this website:

http://www.vintageadbrowser.com/

Write a (at most) 1-page (single spaced) critique analyzing the contrast, repetition, alignment, proximity, and any other aspect of the design that is unique or interesting. It could be an ad that does these things well, poorly, or a mix or both.

Before you go into the C.R.A.P. critique, you can answer..... What is the point being communicated? Who is the target audience? How do the visuals contribute?

My preferred method of handing in assignments is through Google Docs (you can even upload the ad into the document. You can "share" the document with me and allow me to comment. 

If you don't use Google Docs, you can attach a word document. Be sure to either include a link to the image or the image itself in the document. 

Using Google Docs:

First... create a Gmail account.

http://www.gmail.com

Second, go to Google Docs

http://www.docs.google.com

And create a turn-in folder:

How to create a “turn-in” folder in Google Docs so assignments will be sent directly to me.

1. Navigate to Google Docs

2. Click “Create” and choose Collection.

3. Call the collection “59-LASTNAME Turn-in” (e.g. 59-LANGAGER Turn-in)

4. Once created, click the small drop down arrow and choose “Share...”. Click “Share...” 

5. Add me (andylangager@gmail.com) and make sure I “Can Edit” (it should be the default selection). 

6. Now whenever you have a document to turn in, you can simply drag it to that folder and I’ll be able to see it in my Google Docs. I’ll be able to read it and add comments.