Poster Assignment
25 points • Due: Start of class Monday 9-26
We'll practice these principles of design:
• Contrasting, dynamic typography
• Harmony of between your elements of design
• Strong visuals through alignment and color selection
• Reinforcing the power and implications of proximity of and between elements
For this assignment you'll create a movie poster for The Twilight Sage: New Moon
1. Sketch the design out on a sheet of paper first. Use multiple drafts if needed. Then, recreate your design in InDesign on a U.S. Paper sized document (8.5" by 11").
2. You may work with a partner. You need to take turns "driving" in InDesign, though.
3. When you're all done, export as a .JPG and save as [LastnameLastnameNewMoon.jpg] and save in the class folder as usual.
Elements you'll need to include (be as creative as you want with these):
• A moon
• Title: The Twilight Saga: New Moon
• Tagline: The saga continues…
• It stars Kristen Stewart and Robert Pattinson
• That it is based on the novel by Stephanie Meyer and directed by Chris Weitz
• It opens 11-20-09 (yes we'll pretend it's not out yet)
• You can use other shapes (circles, squares, lines, etc.) if you want, but no photos.
• Use three colors besides black and white. (Gradient counts as two colors)
• Use at least one gradient
• Adjust the kerning and horizontal/vertical scale of your text as needed to make it "tight" and clean.
To create a circle:
1. Click and hold the mouse button down on the "Rectangle Tool" on the left side toolbar
2. Select Ellipse
3. Click and drag to make an ellipse. Hold the shift key down to constrain it to a circle.
4. Resize it by clicking and dragging on an corner of your object's blue box.
5. To fill your shape in with a color, make sure your object is selected (it will have a blue box around it) and click on a swatch.
To create a gradient/gradient swatch:
1. Open your swatches palette.
2. Create your two colors that will make up each end of the gradient.
3. Click on the Gradient pop-up window (on the right side, near Colors and Effects)
4. You'll see two small boxes at either end of your gradient slider. Simply drag a swatch into one of these boxes. If you miss and create a third box, simply click and drag the new box out of the gradient pop-up to delete it.
5. In the top left, you'll see a larger box with sort of a preview of what your gradient looks like. Drag this box to your swatches pop-up window to create a gradient swatch. Now you have it saved (or right click and select Add to Swatches). You can double click on your new gradient swatch to edit it.
6. To see your gradient swatches, go to your swatch pop-up window and click the third small icon from the left on the bottom (it looks like a gradient).
Note: Whenever you create a new swatch or gradient, be aware if you have any object selected. It will create a new swatch or gradient based on whatever you have selected.
** Also note the angle option in the gradient pop-up. Don't just stick to the default!
Grading:
C.R.A.P., balance, heirarchy: 10 points
Use of harmonious colors: 10
Use of typography, fonts, leading, kerning: 5 points
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